Boomerang: the rise in returning employees

‘Boomerang’ employees are those who leave a company and later return, usually within a year or two. We explore the motivations of boomerang employees and how they could add value to your business.

4 mins read
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over 1 year ago

The upheaval of recent years has led many workers into making rash decisions about their lives, including their work. Now regretful at jumping ship or changing career, some are pining for their old jobs, with a growing number rejoining their former employers. 

According to our latest LinkedIn poll, 55% of 1,000+ respondents said they have hired a so-called boomerang employee and would do so again, with 26% saying they haven’t but would be open to it. Only five per cent of those who said they had rehired someone said they wouldn’t again, compared to 13% who said they never had and never would. 

A recent international survey by US company UKG found that 20% of the global workforce are those who have returned to a company.  

The changing world of work 

Over the last few years, the world of work has undergone significant changes. From the pandemic to the cost-of-living crisis, many people are leaving secure roles in search of higher pay or better benefits elsewhere, during these tough times. 

Similarly, businesses that faced financial difficulty, and had to let workers go, now face a talent shortage. Employers across the board are looking to expand their talent pool. One way to do this is by rehiring former employees. 

In the past, there were negative perceptions of people who left a company and returned. However, post-pandemic, we are seeing a culture shift where employees are prioritising roles that tick all their boxes. Job hopping has become more common as a result – which employers are becoming more accepting of – and if their previous company will provide their next opportunity, there is less hesitation among professionals to return. 

Most companies have seen rapid growth through adopting remote and hybrid working policies and greater wellbeing support for employees, which is leading workers who perhaps gave up those benefits to regret leaving for pastures new – a higher salary isn’t everything.  

Effective offboarding and employer branding 

Employers should offboard people with the mindset that they might one day return, to ensure they’re not burning any bridges.

An exit interview is crucial to offboarding in the right way – it’s an effective attraction and retention tool, which can help with assessing which aspects of the company, or role could be improved. Whether staff are unhappy with their salary or your management style, it’s important to find out why they are leaving, to ensure history doesn’t repeat and improvements can be made.

Those that take employees’ advice into consideration – even those who are leaving – prove they value employees’ opinions and are willing to adapt to their needs. Therefore, taking offboarding seriously works in favour of your employer brand. Employees who left solely for a higher salary, a change of scenery, or something else you couldn’t offer at the time, are highly likely to return when they see improvements have been made. 

Up-to-speed on day one 

Your most valuable asset could be someone you’ve already let go. For example, Steve Jobs left Apple, only to return 12 years later, when it was on the brink of collapse.

Hiring boomerang employees is a great way to find professionals who can hit the ground running. The returner already knows many of their colleagues, the company culture and ethos, and how to do their job – although not everyone returns to the same role. Therefore, there will potentially be less time and cost involved in training them before they can get stuck in. 

Most likely, you rehired someone because they were good at their job in the first place. But returners or ‘boomerangs’ also provide a fresh perspective and new ideas, having picked up new skills and knowledge during their time away. 

Rehiring the right way 

When rehiring, the main concern is that a professional will leave again. Employee retention strategies are key here, as is expectation management. 

Professionals tend to rejoin companies for a higher salary or position. This can cause resentment and jealousy, damaging company morale. However, ensuring each employee is treated fairly will prevent these negative dynamics from forming. Employers should not treat returners any better or worse than the rest of their team. 

Before you rehire someone, it’s important to give an honest overview of how the company has changed since they left and address any feedback from their exit interview. If you rehire someone having solved their issues from the first time, or at least shown an intention to improve, they will feel valued and have greater longevity in your company.

If you’re looking for the perfect professional or an outstanding opportunity, contact your nearest Reed office.

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Sales CV template: for Sales Executives and other sales professionals
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​Whether you are a sales executive, supplier relationship manager or field sales consultant, use our free template to build your perfect sales CV today.

[Full Name]
[Home address]
[Contact Number] • [Email Address]

Personal Statement

Use this section of your CV to highlight the skills that would be transferable in a sales environment e.g. questioning and listening, tenacity, resilience and the ability to think on your feet. It’s also a good idea to include a link to your LinkedIn profile.

Sales professionals are target driven and financially motivated, so don't forget to highlight and "sell" yourself.

Try to avoid statements such as "I work well as part of a team and on my own initiative" or "I can communicate at all levels" - the majority of CVs contain these statements. CVs that show creativity stand out in sales.

Education

A relevant degree, for example Business Studies will give you a great start, but many degrees have a sales element, e.g. Psychology - understanding people, Engineering - problem solving, Law - negotiation skills etc.

It is important to present your education in a way that identifies you as a sales person.

In some sales positions experience trumps education, so if you don’t have a glittering academic record, make sure you elaborate on your experience.

[College/School Name]
[Date M/Y– Date M/Y]

A-levels:

  • [Subject] – [Grade]

  • [Subject] – [Grade]

  • [Subject] – [Grade]

GCSEs:

  • [Number] GCSEs, grades [range], including Maths and English

Work Experience

This should be brief and, as a general rule of thumb, focus on the last five years of your career, or last three roles, in chronological order with the most recent at the top. Highlight your key achievements, and aim to use bullet points rather than lengthy descriptions.

[Job Title], [Company Name] [Location]
[Date M/Y- Date M/Y]

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  • Brief role overview

  • Worked alongside [team] to produce [project]

  • Implemented [change] which resulted in [benefit]

  • Received an [award name] for [reason]

Hobbies and Interests

This section is not essential, but can be a good opportunity to reinforce your application, and show a future employer what motivates you outside of work.

Don’t just say that you ‘like to socialise’ be specific, and don’t be afraid to share your successes. If you can put a sales slant on this part of your CV too, even better.

I’ve completed a marathon for [charity]

I negotiated my away across [country] on a budget, working as I went

References

References are available upon request.

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Accountant CV template
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Accountant CV template

Are you an accountant looking to build the perfect curriculum vitae? Use our template today for a free example CV

[Full Name]
[Home address]
[Contact Number] • [Email Address]

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This section is your chance to summarise the rest of the CV, and convince the recruiter to get in touch. It is important to keep it brief, between 50-200 words, and outline who you are, the technical skills you have to offer and your career aim. Achievements are better listed under each job, rather than in your profile.

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[Examining body – ACA, ACCA, CIMA, AAT, ICM, IPP]
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[University Name]
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[College/School Name]
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[Job Title], [Company Name] [Location]
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Seven top tips for writing an inclusive job specification and description
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Seven top tips for writing an inclusive job specification and description

​Companies that are serious about fostering an inclusive work environment should begin by evaluating the very first interaction a job seeker has with their organisation: the job description and specification. According to a report from McKinsey, businesses that embrace diversity are 36% more likely to have better financial performance than their less diverse counterparts.  

“This is why it’s important organisations focus on writing inclusive job descriptions and specifications to attract a broader pool of talent,” said Chris Willsher, Regional Director at Reed.

To explore how businesses can craft more inclusive job descriptions, we spoke with recruitment experts across Reed, who shared actionable strategies for making job postings resonate with a more diverse audience.

1. Avoid gendered language

The language used in job descriptions can significantly impact who applies. Research shows certain words and phrases may discourage people from underrepresented groups, particularly women, from applying. Words like "aggressive" and "dominant" are often associated with male stereotypes and can subtly alienate female candidates. 

Chris emphasised the importance of being mindful of gendered language, adding that employers can inadvertently signal that their culture aligns more with male stereotypes. 

“Words like 'collaborative,' 'inclusive,' and 'supportive' tend to appeal to all genders,” he said, “whereas terms like 'competitive' or 'dominant' may inadvertently deter women or non-binary individuals for applying for your roles."

He suggested using a language decoding tool to help identify biased language such as this one, or even the free version of ChatGPT to identify any words that may need to be neutralised.

2. When it comes to experience and qualifications – use inclusive language

Companies often ask for extensive qualifications or specific years of experience in job descriptions, which can disproportionately discourage women and minority candidates. According to research from LinkedIn, women apply for jobs only if they meet 100% of the qualifications, whereas men will apply if they meet about 60%.

Michelle Topley, Permanent Recruitment Consultant in Reed’s Norwich office, in the UK, advises organisations, where possible, to rethink how they frame qualifications.

“Where possible, it’s important hiring managers focus on the skills and competencies needed to succeed in the role, rather than creating strict list of requirements,” she said.

“You need to really ask yourself if a qualification is 100% necessary for the vacancy you have, or is it just on your nice-to-have wish list?

“Don’t get me wrong, there are roles that need certain qualifications, especially in the legal field that I recruit for, but in the current climate where skills gaps are prevalent, you need to think about upskilling – can you train this person to do the job? So many talented people won’t even apply if they don’t tick every one of your boxes.”

3. Promote flexible working options

Flexible work arrangements are more important than ever for candidates, especially those balancing caregiving responsibilities or dealing with other personal challenges. Advertising flexible work options prominently in job descriptions can open the door to a more diverse talent pool.

Shaq Hills, a Business Manager – Practice Specialist based in Reed’s Reading branch, in the UK, specialises in accountancy and finance practice recruitment. He said companies which are truly committed to inclusion need to make sure job specifications and descriptions reflect that you really understand how diverse individuals have different needs.

He said: “Not every business can offer flexible working, but most can have a stab at offering some form of flexibility. By doing this you are highlighting that as a business you are committed to employee wellbeing, by offering a ‘positive’ work-life balance.

“This is a major draw, particularly for women, older workers and those with disabilities. If you offer it, make it a prominent feature."

4. Remove bias in job titles

Job titles can often carry hidden biases, which may prevent certain groups from applying. Titles like "salesman" or "chairman" reflect outdated, male-centric norms, while titles such as "guru" or "rockstar" - not that we recruit for many rockstars - may skew younger and discourage older applicants from applying.

Rebecca Moore, Business Manager for the Northampton Reed office, in the UK, said neutral job titles that don’t encourage bias and attract as many candidates as possible to your job are vital.

She said: “Some job titles are simply outdated, and anything with the word ‘man’ on the end should certainly not be entertained. They need to be clear; do exactly what it says on the tin, and welcome people from all walks of life.

“A great example of this is the job title 'software engineer' – it really is neutral and widely understood in the tech space. If you were trying to be more vibrant and out there you may want to call the role 'coding ninja' – but you must really think hard about it as something like this may alienate potential candidates who feel they don’t fit into the cultural stereotype that the word ‘ninja’ signifies.”

5. Include your commitment to diversity

Explicitly stating a company’s commitment to EDI&B in job descriptions signals to candidates that an organisation values a wide range of perspectives and experiences. A simple paragraph outlining your EDI&B initiatives or your dedication to creating an inclusive environment can make a significant impact on potential applicants.

London-based Area Manager and public sector HR recruiter, Bukola Odofin, is an advocate of company’s having a clear employee value proposition that fully embodies a company’s culture, goals and commitments.

She said: "Your commitment to diversity shouldn’t just be a vague statement at the bottom of the job description, it should be part of your employee value proposition.

“This proposition should be woven into the job and clearly highlighted in any description or specification that is written. On top of this, where possible clearly define how the vacancy contributes to building an inclusive environment within your company and mention any specific inclusion and diversity initiatives you have."

6. Encourage applications from underrepresented groups

Sometimes, simply encouraging people from underrepresented groups to apply can broaden the pool of candidates. Job postings can include phrases like, “We encourage candidates from diverse backgrounds to apply,” which can reassure applicants that the company genuinely values diversity.

Chris Willsher, Regional Director at Reed, said one way of encouraging applications from underrepresented sectors is to advertise roles on platforms which are popular with individuals from those groups.

“You can’t attract underrepresented groups to your roles without highlighting your commitment to diversity on your website and in job descriptions, and offering training programmes, internships, and mentorship opportunities aimed at underrepresented individuals,” he said.

“Another way of encouraging applications is to promote employee referrals from diverse backgrounds and provide unconscious bias training for hiring managers to ensure a fair recruitment process. These strategies help create an inclusive environment that attracts a wide range of applicants.”

7. Highlight personal development opportunities

Inclusive job descriptions should also highlight growth opportunities within a company. When businesses emphasise that they support employee development and provide clear career pathways, they attract candidates who not only want a job but want to belong to a workplace that invests in their future.

“If you really want to demonstrate you value your people you need to really emphasise your commitment to learning and growth,” said Hayley Bee, Technology Practice Lead in Newcastle’s Reed office, in the UK.

She added: “I specialise in technology recruitment where skill shortages are rife, so by highlighting that you invest in your employees’ development on both a personal and professional level, you can really show that you value your people.

“Candidates from marginalised backgrounds do look for signs that a company will offer them room to grow and flourish, particularly if they’ve been in previous work environments where this hasn’t been the case."

Crafting inclusive job descriptions is not a one-time effort. It requires ongoing reflection, feedback, and refinement. The way you write your job description sends a powerful message about your company, meaning you need to ensure the message you are sending out is one that demonstrates you value inclusion.

If you’re looking to hire, our network of specialist recruiters can assist you in creating job descriptions to reach a wide pool of talent for your role. Get in touch with one of our experts today.